Scientifically Develop the Habit of Lead Generation: Part 4

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Alex Cavelli By Alex Cavelli “Simplify” —Henry David Thorough Over the last few weeks, I’ve taken lessons I’ve learned from the work of willpower scientist Colin Robertson and revealed techniques to help you develop the keystone habit of lead generation. Hopefully by now you’ve experimented and found success. Here’s a review: Part 1: “Do Not [...]

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Real Christmas Tree vs. Fake: Which Is Really Greener?

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In 2012, consumers purchased 24.5 million real and 10.9 million fake Christmas trees, according to the National Christmas Tree Association. Which are more environmentally friendly? Help homeowners answer that question by tweeting a free article, “Real Christmas Trees vs. Fake Christmas Trees: Which are Greener”, from the REALTOR® Content Resource. It’s one of five free [...]

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Make a Small Bathroom the Highlight

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Sellers’ snug bathroom doesn’t have to be a disappointment to potential buyers. Show them how to max out its potential by e-mailing a free article: “10 Inside Tips from a Designer Who Specializes in Small Baths” from the REALTOR® Content Resource. It’s one of five free articles now available in the “Save Big While Boosting [...]

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Six Reasons You Need a Mentor

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By Brittney Schwartz, REALTOR® University The to-do list for a new real estate professional is long. You’ve got to learn how to use your MLS, figure out the mechanics of hosting a stellar open house, and much more. Those basics are important, but right at the top of that list is finding a good mentor. [...]

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Thanksgiving for 10 Averages $50: Help Owners Prep

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The average cost to host a 10-guest Thanksgiving spread is $49.48, according to a 2012 American Farm Bureau Federation survey of 150 volunteer shoppers around the country. The cost of preparing your home for holiday guests is much more difficult to determine. But you can help owners do it wisely and efficiently. Add to your [...]

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Share These Fall Garden Cleanup Tips with Your Home Owners

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Help home owners show off their garden even when it’s not in full bloom. E-mail the handy article “How to Clean Up Your Garden for Fall and Winter“ from the REALTOR® Content Resource. It’s one of five free articles now available in the “Maintenance to Do Now“ article package that you can e-mail or share on any [...]

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6 Trends Driving New-Home Designs

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By Melissa Dittmann Tracey, REALTOR(R) Magazine What is luring home buyers to new homes? Technology, the outdoors, and “super kitchens” are among what Nick Lehnert, executive director at KTGY, and Mollie Carmichael, principal at John Burns Real Estate Consulting, recently shared with BUILDER Online on some of the design drivers in the new-home market. Here [...]

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3 Photos That Will Make You Want to Stage a Vacant Listing

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By Patti Stern, Principal PJ & Company Staging and Interior Decorating After making a desperate $50,000 price reduction on her parent’s well-maintained home a “Today Show” viewer asked real estate expert, Barbara Corcoran, if she should remove the dated furnishings. Corcoran’s advice: Never list a home without furniture. Stage it! Vacant homes aren’t memorable and [...]

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Help Sellers Get Their Homes Back in Shape After Halloween

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Show sellers how to get their home back in showing shape after the Halloween fun ends: Brand, print, and hand deliver a free article: “Egging, Toilet Papering: How to Clean Up After Halloween Pranks” from the REALTOR® Content Resource. It’s one of five free articles now available in the “Halloween Home Horrors” article package you [...]

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How-To Tips for Purchasing Exterior Doors

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Exterior doors are the window to the home buyer’s soul. OK, we made that up. But they can make a big first impression. E-mail your sellers a free article: “Choosing an Exterior Door” from the REALTOR® Content Resource. It’s one of five free articles now available in the “Cool Weather Prep” article package you can [...]

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